I had the opportunity to help tell a strategic Follett School Solutions story to school administrators and procurement officers. The four videos we created ––– I conceived and scripted them ——— were originally meant to play on "mute" at trade show booths, so they're heavy on text. But the client liked them so much, they were added to the Follett YouTube Channel and were a huge hit with a demanding sales force.

Responsibility: Concepts/Scripts